The Ritz-Carlton New York, NoMad – a glass spire over the Flower District

On the corner of Broadway and West 28th Street, in a stretch of Manhattan once filled with wholesale florists and still known as the Flower District, The Ritz-Carlton New York, NoMad occupies a slender 38-storey tower designed by Rafael Viñoly Architects, rising some 580 feet above the street. The hotel opened to its first guests on 26 July 2022, developed by Flag Luxury Group, with interiors shared between Rockwell Group, Lázaro Rosa-Violán Studio, Martin Brudnizki and SUSURRUS International. It holds 250 rooms and suites, and on its upper floors, 16 branded penthouse residences with their own entrance to Ritz-Carlton service. Dining and drinking across the building are directed by the chef José Andrés, who brought his Washington, D.C. mainstay Zaytinya to New York for the first time here, alongside Bazaar Meat and the rooftop bar Nubeluz. The MICHELIN Guide recognises the property with Two MICHELIN Keys.

01The house

Flag Luxury Group acquired the site at 1185 Broadway and turned to Rafael Viñoly, the architect behind 432 Park Avenue, to build on a compact footprint. Viñoly's design separates the tower's functions behind exposed columns, which is what gives the building its distinctive slender, elongated profile.

A five-storey podium holds the entrance, lobby, ballroom and the first two levels of restaurants, set back from the corner around a landscaped plaza, while the hotel rises above it on exposed concrete columns, with the spa, fitness centre and restaurant kitchens held in three cellar levels beneath street level. The art on display through the public rooms was curated by Culture Corps and its founding partner Yvonne Force Villareal.

The hotel's reputation has built quickly: Condé Nast Traveler readers have voted it the top hotel in New York City for three years running, and in 2025 ranked it the magazine's number two hotel in the world.

02Rooms and residences

Guest rooms begin on the 14th floor, which affords a streetscape-style view, with true skyline vistas starting in accommodations above the 22nd floor. Terrazzo marble bathrooms and amenities from the French house Diptyque run through all 250 rooms and suites.

Insider tip

Four minutes on foot from Madison Square Park, the Flatiron Building and the Empire State Building.

At the top of the tower, on floors 40 through 43, sit 16 one- and two-bedroom penthouse residences, with floor-to-ceiling windows framing Downtown Manhattan, the Empire State Building and Hudson Yards, and kitchens fitted with Miele appliances. Club Level guests have their own lounge on the 36th floor, with a dedicated concierge and food served throughout the day.

03Where to eat

At street level sits Zaytinya, José Andrés' Eastern Mediterranean restaurant making its New York debut after years in Washington, D.C., its mezze menu drawing on Turkish, Greek and Lebanese traditions. Designed by Rockwell Group, the dining room seats 140 guests across white oak and bronze under a palette of blues.

The newer addition is Bazaar Meat, which opened in September 2023 with avant-garde presentations that draw on both Spanish and Japanese technique. Guests wanting the full picture can book the Tour de José, a private route through four of the restaurants and bars, from Zaytinya to the intimate Bazaar Bar, then Bazaar Meat and finally the rooftop.

04The bar

Thirty-six floors up, Nubeluz takes its name from the Spanish words for cloud and light, nube and luz, and offers 270-degree views across the Manhattan skyline alongside modern cocktails and small bites. On Saturdays and Sundays, from 11am to 3pm, it turns to high tea, built around a caviar selection, truffled grilled cheese and Champagne service.

For something quieter, the ground-floor Lobby Lounge and Bar serves pastries and coffee in the morning, Champagne in the afternoon, and a nightcap after dark.

05Spa and wellbeing

Below street level, the 6,800 sq ft Ritz-Carlton Spa holds eight treatment rooms, including a couple's suite, alongside separate relaxation lounges, saunas and steam rooms. Treatments draw on Augustinus Bader, Dr. Dennis Gross and ESPA, and the spa's RelaxSpace Wellness Pod offers a 15-minute multi-sensory reset for guests short on time.

06The neighbourhood

NoMad, shorthand for North of Madison Square Park, has been a gathering point for the city since the park itself traces back to the 1600s, and today mixes that history with a density of restaurants and fashion houses. The hotel stands four minutes on foot from Madison Square Park, within easy reach of the Flatiron Building, the Empire State Building and the Midtown commercial corridor to the north.

07Making the most of a stay

The hotel's more than 10,000 sq ft of event space, including a ballroom that can hold up to 283 guests and the open-air Madison Terrace facing the Empire State Building, make it as much a working wedding and meetings address as a place to sleep.

Time a weekend visit around Nubeluz's Saturday or Sunday high tea, and ask the concierge about the Tour de José rather than settling for a single restaurant on a first stay.

For a weekend. For a lifetime.